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International Journal for Research Trends and Innovation
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ISSN Approved Journal No: 2456-3315 | Impact factor: 8.14 | ESTD Year: 2016
IJRTI Peer-Reviewed (Refereed) Journal as Per New UGC Rules.
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Published in Vol 10 Issue 9, September-2025

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IJRTI_206504
Paper. ID:
IJRTI2509139
Paper Title: The Role of Digital Marketing and Branding in Shaping Modern Consumer Understanding
Authors Name: 1. SATHISH U
2. Dr.C. RAMAMURTHY


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