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ISSN Approved Journal No: 2456-3315 | Impact factor: 8.14 | ESTD Year: 2016
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Impact Factor : 8.14

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Paper Title: The mediating effect of Coopetition between the process of Social Alliance Building and Social Innovation
Authors Name: Hansa Lysander Manohar
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IJRTI_180942
Published Paper Id: IJRTI1906018
Published In: Volume 4 Issue 6, June-2019
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Abstract: Coopetition is a mechanism which combines the resources of firms competing and collaborating at the same time. It improves the access to resources and markets, particularly the knowledge and learning. An alliance strategy defines and communicates the targets and domains of a firm’s external relationships and the firms can establish a dedicated alliance function. The alliance function refers to a specialized organizational unit in which expert knowledge and contacts for external relationships are pooled. Both Alliance Strategy and function is the process for Social Alliance Building (SAB), which results in coopetition, which can utilize both internal and external knowledge to make their competences more dynamic. Coopetition can reduce cost and improve the sharing of risks, particularly in the R&D field, and it is understood to achieve greater and reciprocal advantages for every firm with such an inter-organizational relationship. However, there are several risks associated with coopetition. The main objective of the study is to analyse the Social Innovation output as the consequences of the influence of SAB through Alliance strategy and Alliance function with Coopetition. The study respondents were 400 individuals in organisations where those involved in corporate social responsibilities and are engaged in organizing events for social purpose. Regression analysis along with hypothesis testing was done on the data collected and was finally interpreted that coo petition influences and has a mediating relationship between SAB and Social Innovation.
Keywords: Coo petition, Alliance strategy, Alliance function, Social Alliance Building, Regression, Social Innovation
Cite Article: "The mediating effect of Coopetition between the process of Social Alliance Building and Social Innovation", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.4, Issue 6, page no.118 - 122, June-2019, Available :http://www.ijrti.org/papers/IJRTI1906018.pdf
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ISSN: 2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publication Details: Published Paper ID: IJRTI1906018
Registration ID:180942
Published In: Volume 4 Issue 6, June-2019
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Page No: 118 - 122
Country: Chennai, Tamil Nadu, India
Research Area: Management
Publisher : IJ Publication
Published Paper URL : https://www.ijrti.org/viewpaperforall?paper=IJRTI1906018
Published Paper PDF: https://www.ijrti.org/papers/IJRTI1906018
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ISSN: 2456-3315
Impact Factor: 8.14 and ISSN APPROVED, Journal Starting Year (ESTD) : 2016

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