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Trade dress, defined as the physical appearance of a product or its packaging that identifies the source of the product, consumer protection and brand identity. The U.S. framework establishes a stable legal basis for protecting trade dress through criteria of distinctiveness and non-functionality primarily governed by Section 43(a) of the Lanham Act aiming to prevent consumer confusion and safeguard the goodwill associated with brand. The UK follows common law principles such as "passing off" to protect trade dress, rather than formal registration focuses on preventing misrepresentation. India's framework is evolving; while it lacks explicit statutory recognition for trade dress. The philosophical debate regarding trade dress focuses the balance between encouraging healthy competition and protecting intellectual property rights. Ethical considerations arise when analysing how trade dress protection leads to monopolistic practices restricting innovation. This paper will analyse case studies from each jurisdiction to illustrate how trade dress laws reflect philosophical values and economic priorities.
Keywords:
Trade dress, framework, common law, passing off and competition.
Cite Article:
"A COMPARATIVE STUDY ON THE PRINCIPLES OF ETHICAL AND PHILOSOPHY OF TRADE DRESS PROTECTION IN USA, UK AND INDIA", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.10, Issue 2, page no.a16-a28, February-2025, Available :http://www.ijrti.org/papers/IJRTI2502005.pdf
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ISSN:
2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator