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Social media development in India has brought in dramatic changes in communication and information-sharing habits, but at the same time has very seriously hounded privacy infringement concerns. This abstract looks at the interaction between Instagram and the Indian regulations concerning privacy, with a focus on the legislative framework guiding data protection and how these platforms challenge such rules. While the judgment in the landmark Puttaswamy case held that the Indian Constitution protects the right to privacy as part of the basic freedom enshrined under Article 21, this judgment is reasonably clear that every individual has an inviolable right to protect personal data from exploitation and unlawful access. On the other hand, social media companies habitually violate this right by gathering a lot of user information, often without sufficient consent and planning for proper usage such as targeted advertising. Information Technology Act, 2000, therefore, is the general legislation governing e-communication in India. Even when there are provisions to protect user privacy, like Sections 43 and 66 of the IT Act, their efficacy is more often than not attenuated by rapid strides of growth which technology achieves and an ever-changing face of social media. Similarly, the new Information Technology Rules, 2021, also known as Intermediary Guidelines and Digital Media Ethics Code, require social media to be more responsible in moderation and in the security of users' data. However, their implementation has been very uneven, with a number of questions about the effectiveness of such rules in protecting privacy. The fact that the privacy policies of platforms like Instagram are under scrutiny from the Supreme Court speaks a lot about comprehensive data protection legislation in India as an urgent need. How that is to be achieved is through the proposed Personal Data Protection Bill, passage through which Parliament is still in question. With social media permeating daily life, balancing the right to privacy with the operational requirements of such platforms stands as one big complicated challenge before the policy thinker. Whereas social media has innovatively changed the way Indians communicate, it also has presented enormous risks regarding privacy. Therefore, there is an urgent need to create a stern legal framework that will help address these challenges while protecting the rights of its citizens in the modern-day digital era and fostering an innovative yet safe online atmosphere.
Keywords:
Privacy Infringements, User Consent, Information Technology, Personal Data Protection Bill.
Cite Article:
"Navigating Privacy Infringement: Challenges Faced by Instagram Users", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.10, Issue 2, page no.a110-a116, February-2025, Available :http://www.ijrti.org/papers/IJRTI2502015.pdf
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ISSN:
2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator