Development of Women Entrepreneurs: A Rising Economic force

Miss.Naksha.J

Women Entrepreneurs, Economic force, opportunities and challenges

Entrepreneurship of Women development is an essential part of human resource. Development Compared to other countries the development of women entrepreneurship is very low in India, especially in the rural areas. However, women of middle class are not too eager to alter their role in fear of social backlash. The progress is more visible among upper class families in urban cities. As technology speeds up lives and the new millennium is now upon us, it is useful to take time to reflect on what will surely be one of the driving forces of the global economy of the 21st century. Women are an emerging economic force that policymakers cannot afford to ignore. What are the implications of this for businesswomen throughout the world? How can women’s business association’s best channel this potential and maximize it to improve the status of women in the world economy? In the global economy of the 21st century, international trade will be a key source of economic growth and development. Recent surveys conducted in several countries by the National Foundation of Women Business Owners (NFWBO) indicate that women-owned firms involved in the global marketplace have greater revenues, are more optimistic about their business prospects and are more focused on business expansion than women-owned firms that are domestically oriented. Obviously, expanding into international trade can pay off for women-owned firms. However, it is not clear that smaller enterprises are benefiting from these potential as much as larger firms. In connection with the above here an attempt has made to study the role of human entrepreneurs in economic development. “You can tell the condition of a nation by looking at the status of its women.” - By Jawaharlal Nehru.

Volume 7 Issue 4, April-2022

Pages : 102 - 107