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International Journal for Research Trends and Innovation
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ISSN Approved Journal No: 2456-3315 | Impact factor: 8.14 | ESTD Year: 2016
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Impact Factor : 8.14
Issue per Year : 12
Volume Published : 10
Issue Published : 115
Article Submitted : 19455
Article Published : 8041
Total Authors : 21252
Total Reviewer : 769
Total Countries : 144
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Published Paper Details
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| Paper Title: | MARKETING AUTOMATION Towards Understand the Customer Journey |
| Authors Name: | S. Akhilasai , Y Jasmita , Dr.T.Lokeswara Rao , Dr. N V J Rao |
| Download E-Certificate: | Download |
| Author Reg. ID: |
IJRTI_181768
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| Published Paper Id: | IJRTI2205004 |
| Published In: | Volume 7 Issue 5, May-2022 |
| DOI: | |
| Abstract: | Abstract Marketing automation is the utilization of technology (i.e., software) to manage and automate -marketing processes across multiple channels. The improvements marketing automation offers complement the benefits of Customer Relationship Management (CRM) software. It is helps marketers understand the customer journey, automate repetitive tasks, generate qualified leads, nurture leads and finally convert them into sales. Marketing automation software is ideal for saving time, personalization, multi-channel campaign management, consistent tone, thereby increasing productivity and achieving better ROI. |
| Keywords: | Marketing Automation, Technology, CRM, AI, Customer. |
| Cite Article: | "MARKETING AUTOMATION Towards Understand the Customer Journey", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.7, Issue 5, page no.17 - 20, May-2022, Available :http://www.ijrti.org/papers/IJRTI2205004.pdf |
| Downloads: | 000205233 |
| ISSN: |
2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
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Published Paper ID: IJRTI2205004
Registration ID:181768
Published In: Volume 7 Issue 5, May-2022
DOI (Digital Object Identifier):
Page No: 17 - 20 Country: Gunupur, Odisha, India Research Area: Management Publisher : IJ Publication Published Paper URL : https://www.ijrti.org/viewpaperforall?paper=IJRTI2205004 Published Paper PDF: https://www.ijrti.org/papers/IJRTI2205004 |
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ISSN: 2456-3315
Impact Factor: 8.14 and ISSN APPROVED,
Journal Starting Year (ESTD) : 2016
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