Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.14 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
We live in a time of rapid technological improvement in all spheres of life, which has a direct impact on how we view our way of life. We will inevitably have to rely on making purchases online to meet our necessities. We are forced in one way or another by technological development to become active users of the services provided by online merchants. The advantages that a customer is anticipated to receive from using the internet platform are also numerous. Given the difficulties a client encounters while purchasing a product offline, it could be preferable to look into purchasing it online. The scenario of the study is to know the significance , changes in a various factors between the online and offline shopping, and also to compare the customer preference for online and offline shopping. To examine the interchange faced by the customer.
"CUSTOMER PREFERENCE TOWARDS ONLINE OR OFFLINE SHOPPING", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.8, Issue 4, page no.1491 - 1495, April-2023, Available :http://www.ijrti.org/papers/IJRTI2304245.pdf
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ISSN:
2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator