Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.14 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
The Barbie doll, introduced by Mattel in 1959, has become an iconic figure in popular culture, transcending generations and borders. However, with its immense popularity also comes the challenge of protecting its intellectual property. This research paper delves into the intricate web of intellectual property rights that surround the Barbie doll, examining its history, the legal battles it has faced, and the strategies employed by Mattel to safeguard its brand. By analyzing the various dimensions of copyright, trademark, and design patent protection, this paper provides a comprehensive overview of how the Barbie doll's intellectual property has been upheld in the face of changing times and technological advancements.
"Barbie and Intellectual Property: A Closer Look at the Iconic Doll`s Protection", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.8, Issue 8, page no.234 - 235, August-2023, Available :http://www.ijrti.org/papers/IJRTI2308040.pdf
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2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator