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Abstract:
In today's rapidly evolving Information and Communication Technology (ICT) sector, organizations are increasingly recognizing the critical role of digital culture in fostering employee engagement. This study aims to investigate the relationship between building a robust digital culture and enhancing employee engagement within the ICT industry.
The abstract will explore various dimensions, including the conceptual framework of digital culture, elements of employee engagement, and the interconnectedness between the two. Drawing upon relevant literature and empirical evidence, the abstract will analyze how organizations can cultivate a digital culture characterized by innovation, collaboration, and agility, and its subsequent influence on employee motivation, productivity, and commitment.
Furthermore, the abstract will highlight the significance of leadership, organizational communication, and technological infrastructure in shaping and sustaining a digital culture conducive to high levels of employee engagement. Insights from this study are expected to offer practical implications for ICT sector leaders, HR practitioners, and organizational strategists aiming to optimize employee engagement through the cultivation of a vibrant digital culture.
Keywords:
Keywords: ICT sector, Engagement, Digital culture.
Cite Article:
"THE IMPACT OF BUILDING DIGITAL CULTURE ON EMPLOYEES ENGAGEMENT IN ICT SECTOR", International Journal for Research Trends and Innovation (www.ijrti.org), ISSN:2455-2631, Vol.9, Issue 4, page no.482 - 487, April-2024, Available :http://www.ijrti.org/papers/IJRTI2404067.pdf
Downloads:
000205326
ISSN:
2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator