IJRTI
International Journal for Research Trends and Innovation
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ISSN Approved Journal No: 2456-3315 | Impact factor: 8.14 | ESTD Year: 2016
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Impact Factor : 8.14

Issue per Year : 12

Volume Published : 10

Issue Published : 114

Article Submitted : 18702

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Total Authors : 20810

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Paper Title: CUSTOMER PREFERENCE TOWARDS BRANDED CASUAL APPAREL WITH REFERENCE TO COIMBATORE CITY
Authors Name: Ms.M.SATHIYA PRIYA , Naveen Kumar V
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IJRTI_201339
Published Paper Id: IJRTI2503113
Published In: Volume 10 Issue 3, March-2025
DOI:
Abstract: This study explores the factors that influence customer purchasing behavior for clothing in Coimbatore city. To conduct this research, questionnaires were distributed to respondents who currently live in Coimbatore and are regular buyers of clothing. The sample size consisted of 151 participants. The data was gathered using the convenience sampling method and analyzed with SPSS 16.0. Descriptive statistics were used to examine the demographic information of the respondents. The findings of the study offer valuable insights into the factors that impact consumer purchasing decisions when it comes to clothing.
Keywords: ASUS LAPTOPS, HP LAPTOPS.LAPTOPS,
Cite Article: "CUSTOMER PREFERENCE TOWARDS BRANDED CASUAL APPAREL WITH REFERENCE TO COIMBATORE CITY", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.10, Issue 3, page no.b92-b98, March-2025, Available :http://www.ijrti.org/papers/IJRTI2503113.pdf
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ISSN: 2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publication Details: Published Paper ID: IJRTI2503113
Registration ID:201339
Published In: Volume 10 Issue 3, March-2025
DOI (Digital Object Identifier):
Page No: b92-b98
Country: COIMBATORE, TAMIL NADU, INDIA
Research Area: Commerce
Publisher : IJ Publication
Published Paper URL : https://www.ijrti.org/viewpaperforall?paper=IJRTI2503113
Published Paper PDF: https://www.ijrti.org/papers/IJRTI2503113
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ISSN: 2456-3315
Impact Factor: 8.14 and ISSN APPROVED, Journal Starting Year (ESTD) : 2016

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