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International Journal for Research Trends and Innovation
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ISSN Approved Journal No: 2456-3315 | Impact factor: 8.14 | ESTD Year: 2016
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Impact Factor : 8.14
Issue per Year : 12
Volume Published : 10
Issue Published : 115
Article Submitted : 19456
Article Published : 8041
Total Authors : 21252
Total Reviewer : 769
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| Paper Title: | An Analysis of Factors Influencing Customers` Preference in Selecting Telecommunication Companies In NCR |
| Authors Name: | Priyanshi Sharma , Dr Rachita Kapoor Bhasin , Sumit Rastogi |
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| Author Reg. ID: |
IJRTI_187824
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| Published Paper Id: | IJRTI2308054 |
| Published In: | Volume 8 Issue 8, August-2023 |
| DOI: | |
| Abstract: | This study aims to find factors which have great impact on customers’ choice of telecommunication companies in NCR. The number of telecommunication companies has tremendously increased all over the world. The liberalisation has led to growth and development of telecom sector in India. There is more than one service provider for new subscribers or those who wish to switch to choose from the array. This has led to enormous competition among the companies forcing them to rollout different products, reduce prices and become more and more innovative. The service providers have become more competitive to provide satisfaction to their customers. The customers have a wide choice of mobile service providers to subscribe to. The process of choosing the telecommunication company is determined by a number of factors. This study aims to describe and explore the relationship between various factors and how they influence a subscriber when choosing a telecommunication company. A data of 400 respondents is collected using questionnaire from NCR only. Factor analysis tool is applied using SPSS. SEM analysis is done for confirmation of the factors identified. |
| Keywords: | Telecommunication, ISP, Factor analysis, SEM, Eigen Value |
| Cite Article: | "An Analysis of Factors Influencing Customers` Preference in Selecting Telecommunication Companies In NCR", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.8, Issue 8, page no.324 - 330, August-2023, Available :http://www.ijrti.org/papers/IJRTI2308054.pdf |
| Downloads: | 000205267 |
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2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
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Published Paper ID: IJRTI2308054
Registration ID:187824
Published In: Volume 8 Issue 8, August-2023
DOI (Digital Object Identifier):
Page No: 324 - 330 Country: Noida, Uttar Pradesh, India Research Area: Management Publisher : IJ Publication Published Paper URL : https://www.ijrti.org/viewpaperforall?paper=IJRTI2308054 Published Paper PDF: https://www.ijrti.org/papers/IJRTI2308054 |
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ISSN: 2456-3315
Impact Factor: 8.14 and ISSN APPROVED,
Journal Starting Year (ESTD) : 2016
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